Home / Tag: Marketing
Tuesday, Jan. 22, 2013
 So, is it possible there’s a new, improved, more moderate Gov. Scott Walker who’d like to teach Wisconsin to sing in perfect harmony and wants to buy the world a Coke
Wednesday, Jan. 16, 2013

Kevin Giese: Winter Chapel (4)

 Fifty-plus years ago as a teen seeking the “meaning of contentment,” I listened to Elvis wail “Crying in the Chapel” and decided it was strictly cornball. My mature preferences lead me to the spiritual highs discovered in woodlands
08.24.2009 | | Posted at 12:00 AM
By Evan Rytlewski
Yesterday I sat on a media/press panel for local bands sponsored by WMSE, where bloggers from Fan-Belt and Muzzle of Bees offered helpful best practice tips for securing coverage. Since the conversation was heavy on procedural and technical practices, though, there were a couple important tips I wasn't able to share about how bands can make the most of their media exposure. Most musicians see...
05.18.2009 | | Posted at 12:00 AM
By Evan Rytlewski
My friend Andy Joanis flagged an interesting little passage from a lengthy New York Timesarticle about a New York restaurant, DBGB, that leaves nothing to chance. That music is used to target a certain clientele won't surprise anyone, but the formula this restaurateur touts isn't completely intuitive:   For restaurants, music is one way to influence who shows up, or at least who comes b...
02.04.2008 | | Posted at 12:00 AM
MIMA February Event January 8th, 2008 � No Comments The Milwaukee Interactive Marketing Association is back with a great line-up for 2008, starting with these riveting Social Marketing case studies: Connecting with Brand Champions Online Thursday, February 21, 2008 Cocktails & Registration: 5:00 � 5:30 Appetizers & Presentation: 5:30 � 7:00 Eisner Muse...

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